Tunnel Vision to Victory

VC Connect is dedicated to empowering Wisconsin and its student-athletes to achieve greatness through Name, Image, and Likeness (NIL) opportunities while connecting Badger fans with the teams they love.

Fuel the future

What YOU Do

Empower success by supporting valuable NIL opportunities for current Badger student-athletes.

Inspire the next generation of student-athletes to become Badgers by showcasing the incredible support Wisconsin fans put behind their teams.

Connect with a passionate community committed to the success of Wisconsin and its student-athletes.

Drive the Badgers Forward

What We Do

Facilitate NIL opportunities for current student-athletes, building future successes for Wisconsin athletes.

Tap into the passion of Badger fans to create fan-driven membership clubs supporting your favorite teams.

Deliver a host of member benefits, including exclusive experiences and opportunities to connect with student-athletes.

Get in the Game with Exclusive Benefits

Your support of Badger student-athletes through VC Connect memberships earn you inside access to student-athletes, memorable experiences, exclusive events and more!